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 Posted: Fri 8:52, 22 Apr 2011 Post subject: Dior Sunglasses 201187 Lessons In Successful Self- |
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ave a current love -- and it's not a male alternatively a house or a automobile. It's an edgy Showtime TV suburban lampoon, "Weeds", in which Mary Louise Parker activities a widowed soccer mother, Nancy Botwin, in a fictional subdivision of Los Angeles phoned Agrestic. Nancy struggles with the sudden necrosis of her husband from a heart attack and agonizes how she'll aid her home in their upper-class lifestyle. Not having any discernable job skills, Nancy discovers the advantageous income in creature the local neighbor pot dealer.
The show is quirky, irreverent, and raunchy. The dysfunctional family dynamics are hysterical, principally while her unemployed pot-head brother-in-law Gucci Sunglasses Wholesale, Andy, arrives on her doorstep. Her interactions and admiration for her supplier, a black ghetto family headed by matriarch Heylia James, and Heylia's unwed fertile daughter and ne'er-do-well son, Conrad Gucci Sunglasses, are a stark compare to her daily life in Agrestic. And, the spacious social and political statements that are constant undercurrents in the array are really just right on the money.
This show is a huge shift for me -- I'm probably the merely person my old who's not done any type of drug -- so admitting I love a show about a pot-dealing suburban mom is curious, I confess. What's most fun for me to watch is Nancy's development for a entrepreneurial businesswoman who's going to do what it takes to be the most successful weed dealer in Agrestic. There's not alot of inconsistency among Nancy and me in the seek to build successful businesses, except that my business is valid, of lesson, and I don't have to dodge ammunition in drive-by shootings at my supplier's house.
Here are some great lessons above building a business from suburban pot mom Nancy Botwin:
1. Fish where the fish are. Due to her friendship with her actuary, Doug Wilson (played by Kevin Nealon), and his team of friends, Nancy rapidly realizes that Agrestic is a excellent market for her product. She finds a magnificent source of pot and is easily skillful to sell it, as her upscale target market is eager to buy and can easily supply her prices.
Lesson: Know your target market. Are they man or female? What age group? What industry? What socio-economic group? Where do they hang out on- and off-line? What do they peruse? To what groups and federations (real and virtual, personal and vocational) do they belong? How much money do they make? Can they easily afford your product or service?
2. It's always almost benefits, not functions. Doug discovers a low source of medical marijuana in a clinic in LA and thinks he's discovered a gold mine. However, in mandate to use the clinic, he has to obtain a recipe for medical marijuana from a shady doctor and then pedal one hour into the city every time he needs a refill. Nancy attempts him the chance to buy the same stuff locally, without the steer Dior Sunglasses 2011, and no prescription needed.
Lesson: People do affair with you for you tin assist them solve a problem. They concern little about how you solve it (the features of the solution). They just want you to make the problem work away so that they have one fewer entity to anxiety about (the benefits of doing business with you).
3. Understand the absences of your target mart. Nancy takes a tumble apt LA to check out the remedial marijuana clinic, and discovers a sheer cornucopia of jug, accessible in more varieties than she'd ever dreamed. This visit makes her accomplish that she's purchasing the bottom-of-the-barrel weed and gives her supplier a list of the "nice material" that her clients truly want. Then, to give her clients a better high for their money (and enable her clients to hide their marijuana use), she begins to pack the pot in manifold baked merchandise that she makes in her family kitchen. One client cleans her out of baked goods in 1 visit.
Lesson: Give your clients what they want, not what you think they need. Many service business owners head into the marketplace and have no idea if they offer a product or service that the public wants. Or, they |
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