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Cheryl A. Chatfield, Ph.D. -Author Spotlight
Cheryl A. Chatfield, Ph.D. -Author SpotlightShare this Blog Entry: EzineArticles Expert Author Cheryl A. Chatfield, Ph.D. is in today8217;s Author Spotlight.Cheryl is a writer, teacher and inspirational speaker based out of Burlington, Connecticut. While these are impressive credentials in their own right, what really attracted our attention to Cheryl was the editorial quality of her articles.In less than 6 months as an EzineArticles Expert Author, she has managed to already receive Platinum status and serves as a role-model for creating original, high-quality, problem-free articles.We asked Cheryl to share some tips for writing great articles.What drew you to our attention is the editorial quality of your articles. What8217;s your secret?8220;Thank you for the compliment. Reading each article carefully and being sure to review it more than once helps to assure me I8217;ve made few errors. Proofreading and rewriting are essential skills. In addition, I care about what I say and I know that readers will judge me by the way the article sounds.8221;What EzineArticles tools do you find most useful?8220;I love the article reports. I track the views and URL clicks on each of my articles. In the almost six months I8217;ve been with EzineArticles, I have been able to determine which of the two categories I write for produce the best results, as determined by the number of people visiting my website. While some of my articles have more views, I can see that the ones that produce the most clicks are best. The tools provide that data for me on a daily basis and I use the information to analyze my overall success.8221;What kind of traffic do your articles generate for you?8220;Much of my website traffic comes from the articles. I have been pleased with that response. While I continue to work toward attracting more traffic, I see progress. I have had direct responses from people who obviously read the articles and were motivated to contact me.8221; What advice would you offer somebody thinking of becoming an EA author?8220;First, I would suggest that a potential author determine the desired outcome. Is it just to have an article published, is it to have someone read the article (writers often feel very lonely in their work), or is it to drive traffic to a website resulting in sales. Those are different goals. Once that is determined, I would recommend just writing some articles and analyzing the responses. A person has nothing to lose to try. And the only way to improve writing is to write. This provides that opportunity with a built-in audience.8221;In your eyes, what makes you unique as an article marketer?8220;I am a writer, so that helps. I understand marketing and providing benefits to the reader. I constantly work on improving the quality and the content of my work.8221;You8217;re fairly new to EzineArticles. What8217;s your impression thus far?8220;I love the chance to write and have my articles read by others. I see this as a necessary sales tool for my work. What better way for a writer to promote her work than to be able to write to do that?8221;Thanks Cheryl for being an Expert Author and a talented member of the EzineArticles community!Oftentimes it8217;s easy to get so focused on quantity of articles that we overlook the quality of what we write. As Cheryl points out, writing high-quality articles is equally important to the overall success of your article marketing efforts.Bottom Line: Write lots of high-quality articles! Wink

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