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katly938we
Posted: Wed 11:38, 18 May 2011
Post subject: jordan sc-1 Conversion Optimization Part3
One may find slight differences in the manner users view different pay per click campaigns and access different content types in different site categories. Once the funnels have been set right
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, one can easily determine the pages that made users to exit the website. While doing this, ‘true funnel exit’ should be kept in mind.
Understanding user’s needs
It is important to know the needs of the users. The point will become clear after reading this passage. What would happen if a person invested time searching for a website and didn’t find the information on that website? Or to be more precise, what would happen if the user gave that website a second chance by using the search option on the website and still didn’t find the required data? The person would never visit the site again and this will lead to an increase in the exit rate for that website.
Advanced Funnel Analysis
After identifying pages with high bounce rates
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, it is important to analyze pages that thrust ahead the conversion optimization and ultimately give a boost to the search engine marketing process. The procedure involves following the trajectory of different pages of the funnel and creating numerous funnels to examine different users coming from different web pages. This can be easily done if the analytics package allows the business to create multiple targets for the PPC campaign.
Many organizations have this kind of website content. The SEO professional spend time and energy in the search engine optimization process and improves the page rankings. However
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, the website content fails to deliver what the user needs and ultimately fails to convert the visitors into customers. If a website has a search function, then the data has to be set accordingly. One should not give a single chance to the users to skip their webpage and visit some other website.
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