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Posted: Sun 9:17, 06 Mar 2011
Post subject: Optical experience a problem with the market
In China, there are nearly 4 million people is the myopia, the incidence of myopia than 30%, the figure is 1.5 times the world average, while the juvenile myopia prevalence is as high as 50% to 60%. With this figure, glasses and the importance of quality becomes evident. However, a number of journalists in Beijing glasses market survey found that there is a lack of professional personnel glasses,
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, optometry, optician irregularities and other issues. Driven by commercial interests, at this stage of the optical market, so myopic eye is immune to love. Price of clothing brand are significant differences between grafted glasses Panjiayuan glasses in the city,
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, like the Valentino brand apparel, cosmetics brand Elizabeth Arden, SK Ⅱ and other high-profile words are transformed into optician highly recommended brand. Chanel in an optical shop specializing in selling, the reporter found that almost all of the boxes mirror,
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, sunglasses prices are in thousand dollars. Many of its customers to shop owners questioned the genuineness of Chanel glasses, gives the owner the answer is customers that the whole lack of transparency in the glasses market, they do not even know where the testing organization, we talk about testing. Even if the test can find the bodies, who would bear the cost of testing is also a problem. Panjiayuan glasses in the city, there is a brand of eyewear Levi's claim to be authorized dealers, this Levi's store all frames, regardless of the plate, or metal, the price is 1180 yuan a pair. Clerk told the reporter that their selling price is 6 fold, after the 708 yuan a pair of folding. After much bargaining, the reporter finally closing price of 650 yuan. But the brand of glasses in a large chain store in Zhongguancun, the reporter found a Levi's frame the same price, but it is 1080, and is not discounted. Addition to frame a mirror, lens types and prices people see dazzling. Spherical,
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, aspherical, the strength of resistance to radiation, the transmittance level of ... ... various optical shops will often come up with a lens price list, but let the customer see it is almost certain sound so confused. Essilor is also a cosmic intellectual fatigue diamond crystal clean myopia 1.59 aspheric lens, and some stores need a pair of 700 yuan, 480 yuan and some shops will be able to win. In Panjiayuan glasses glasses wholesale business in the City Master Chen told reporters, the average net profit of optical retail more than 50%, from factory to retail, glasses up to 400% gross profit up to 500%. Three of the same eyes detect a difference of 75 degrees optical shops in Beijing Chongwen a glasses shop in the street door,
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, the reporter had just pushed the door into a shop to meet up. When a reporter showed that with a pair of glasses you want, when the clerk put the reporter received the optometry room. Optometry equipment, optometry very simple room, a computer refractor, a visual table, a cupboard, cabinet, there are some glasses on sporadically inserts. Area of the optometry room no more than 5 square meters, and light is not very good. Computer optometry two minutes, less than five minutes of inserting piece checks, but the clerk still refused to tell reporters the specific degree, on the contrary, she repeatedly asked the reporter to take it to be the current degree of glasses detection, when the glasses to be a convenient reference. In the reporter's repeated request, she gave in to the degree of eye: left eye-3.75D (commonly known as 375 degrees), the right eye-4.25D. Reporter tried on the degree of the clerk, and found some imbalance in the line of sight left and right eyes, high and low ground. That were claimed to be professional optometrist's staff said that this is a new distribution of the lens, sharpness, light transmission lens geometric better wear a few years, if you really think that imbalance can be minus 25 degrees left and right eye of each. This, the reporter interviewed a total of three optical shops of different sizes were measured in three different degrees, which left the lowest-3.50D, the maximum is-4.25D, the data of different optical shop testing even a difference of 75 degrees. Glasses fitted with the national standard in accordance with the provisions of optometry must be only half an hour, tried on the mirror frame takes 15 minutes. Obviously, the reporter visited the three optical shops do not meet this standard. Free contact lens with slit lamp,
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, do not check addition to glasses, the reporter also carefully observed the major optical shop contact lenses. Most optical shops, as long as customers want with contact lenses, the clerk does not make any eye examination or visual acuity cases, area directly to the customer received stealth, and then ask the customer the degree of myopia, it has been worn by stealth microscope situation. Reporter walked into a certain brand of eyewear stores Beijing, told with a pair of contact lenses to optometrists, optometrist simply checked the reporter's eyes, and then told reporters, caused by overuse, contact lenses can be worn, but the best time of day, wearing no more than eight hours. peacetime if the feel uncomfortable to wear contact lenses, you can point with artificial tears. Research at Peking University Health Science Center Optometry eye examination by slit lamp after being told there are more obvious conjunctivitis eye disease, is temporarily unable to wear contact lenses. This reporter learned that the scientific name contact lenses called Customers wear any contact lenses, you must be eye examination by an ophthalmologist to confirm eye health, and then based on each consumer's refractive error, corneal curvature, pupil size and select the appropriate contact lens use. Optometrist multiple roles reporter found that in most of the optical shops, optometrists are usually several roles, and set foreground salesperson, opticians and other identities in one, optometry without a glasses shop staff will take the initiative to produce an optometrist license. Panjiayuan glasses in a professional optician shop in the city, the reporter asked whether members inside the optometry professionals, the answer turned out to be the other way given the The job did not write the information on the specific job requirements, leaving only a telephone, job seekers have the intention to facilitate contact. A reporter then called the person in charge of optical shops Miss Lin's phone. Ms. Lin said that they had just opened a glasses shop, recently is hiring an optometrist, as long as work experience, know how to process a series of optometry glasses, no holder can also be posts. 3,000 yuan a month now. And recruitment at another optometrist glasses shop owner told reporters, because they are within the optical shops in the second ring, investigate and deal with the more stringent technical supervision, in principle, not an optometrist's certificate does not move. Optometry is only a reference, glasses inserts in the important aspects of optometry.
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