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轻电子,重
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ghdhair100
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Post 轻电子,重
初期价格,后期服务。重剑无锋,大巧不工。剩者为王。
B2C比拼的不是爆发力,而是耐力,[link widoczny dla zalogowanych]。
“鼠标+水泥”和“水泥+鼠标”天壤之别,搞清楚谁为主谁为辅,谁为谁服务。
管理的“皮肤理论”:管理总是比业务慢那么一点,业务发展反过来推动管理提高。
零售永远是一个精打细算的生意,更高的运营效率,更低的运营成本。
规模(模式)决定成本;成本(效率)决定净利,[link widoczny dla zalogowanych];毛利决定价格;价格决定规模。
在RMA反向物流中,售后和客服是业务部门,其它部门是服务支持部门。
B2C五大因素:价格;服务;库存;速度;WEB端的用户体验。
中国B2C既是一个大馅饼,也是一个大陷阱。
管理三要素:系统;流程;规范,节点控制,量化管理,绩效考核,[link widoczny dla zalogowanych]。
轻电子,重商务。WEB端是表现,供应链是核心。
系统是流程的具现化,系统不复杂,人就复杂了。
过去中国的电子商务是机会主义者的天堂,将来应该是实力主义者的机会。
电子商务的未来之争是“入口”的争夺。
B2C是二八法则,C2C是长尾理论。
规模经济下的边际微笑曲线,物理增长和数字增长的齐头并进。
Many years ago there lived an Emperor who was so exceedingly fond of fine new clothes that he spent vast sums of money on dress. To him clothes meant more than anything else in the world. He took no interes
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Wed 10:53, 09 Mar 2011 View user's profile
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